Monthly Archive: September, 2016

Finding a Better Way to Value Companies in the Digital World – Knowledge@Wharton

Finding a Better Way to Value Companies in the Digital World – Knowledge@Wharton In a world rapidly switching to digital business models, the old ways of classifying industries and measuring business performances do not suffice anymore. So argue Barry Libert, CEO of OpenMatters, Megan Beck, the chief insights officer, and Wharton marketing professor Jerry (Yoram) Wind. In this opinion piece,...